I thought it would be interesting to do a vertical tasting of 5 different meads. So I lined up the 5 bottles...it wasn't blind, just a "get to know mead" tasting for a few friends.
Here's the interesting part:
3 of the 5 bottles were old bottles i had put the SAME home-made JAOM into!
It was amazing to watch how everyone debated the different merits of the EXACT same mead. Declaring one a favorite over the other.
I'm curious to have that done to me to see if I would also get influenced by the labels.. In the end it was a very educational experience about how people choose what they like to drink and showed me the incredible influence marketing has on people.
Here's the interesting part:
3 of the 5 bottles were old bottles i had put the SAME home-made JAOM into!
It was amazing to watch how everyone debated the different merits of the EXACT same mead. Declaring one a favorite over the other.
I'm curious to have that done to me to see if I would also get influenced by the labels.. In the end it was a very educational experience about how people choose what they like to drink and showed me the incredible influence marketing has on people.